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Branding Case Study: 38 Degrees

Ad creatives for the well-known campaigner; 38 Degrees

Overview

Client: 38 Degrees

Industry: Campaigners

Location: London, UK

Project Duration: 2 Months


The Challenge:

The challenge at hand for Market Jar was to devise a comprehensive plan that would effectively amplify 38 Degrees’ message and generate widespread awareness. With the goal of attracting attention from a diverse audience, Market Jar needed to devise a strategy that encompassed various advertising channels while ensuring a hard-hitting impact. The primary objective was to engage the target demographic and compel them to take action in support of the cause.

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What We Did

To address 38 Degrees’ requirements, Market Jar undertook a multifaceted approach combining cutting-edge web design, search engine optimization (SEO), and creative advertising techniques. Leveraging our expertise in these domains, we collaborated closely with 38 Degrees to develop compelling visuals and messaging that aligned with their objectives.



The Delivery

Market Jar’s delivery for 38 Degrees was a resounding success. By strategically placing creatives in the local and national press, billboards, bus stops, and mobile ad vans, we ensured extensive reach and visibility for their cause. The eye-catching designs and impactful messaging captured the attention of both the target demographic and the wider public, resulting in a surge of engagement and support.

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