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SEO Case Study: Gasm Drinks

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Client: Gasm Drinks

Industry: FMCG

Location: Wales

Project Duration: 5 months +


Gasm Drinks approached our agency intending to establish a strong online presence. They had initally only ever focussed on slling their stock through markets at game fairs, and in their local vicinity. Their product is unique, and unlike any other canned wine on the market, which gives them a unique USP.

Results, not promises

We’ve helped clients all over the world to grow their pipeline, and increase their revenue. Here’s what they had to say about working with Market Jar.

It’s time to partner with Market Jar and take your search engine results to the next level

Businesses trust Market Jar to grow online traffic and increase revenue. We don't spend long hours on reports, we focus on implementing actual changes, and you can judge us by our results.

We've implemented a comprehensive strategy to enhance Gasm Drinks' online presence and sales performance.


This included setting up a subscription model for automated repeat sales, optimizing their website for key search terms like "canned prosecco" and "prosecco in a can," resulting in top SERP rankings.


We've also expanded their product offerings with new gift-focused collections, improved site navigation with breadcrumbs, and implemented related items functionality.


Our multifaceted approach has yielded significant results for Gasm Drinks:


  1. Increased Recurring Revenue: The implementation of the subscription model has led to a steady stream of repeat sales, enhancing customer lifetime value and providing a predictable income source.

  2. Improved Search Visibility: Our SEO efforts have resulted in #1 rankings for critical keywords like "canned prosecco" and "prosecco in a can," driving a consistent flow of organic traffic and orders.

  3. Enhanced User Experience: The addition of breadcrumb navigation and related items functionality has improved site usability, reducing bounce rates and increasing time spent on site.

  4. Expanded Market Reach: By creating new collections focused on gifts, we've tapped into seasonal and occasion-based markets, diversifying revenue streams.

  5. Stronger On-Page Optimization: The comprehensive overhaul of on-page content and metadata has laid a solid foundation for long-term SEO success, improving the site's overall relevance and authority in its niche.


These results demonstrate a significant improvement in Gasm Drinks' online performance, setting the stage for continued growth and success in the competitive canned wine market.

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