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SEO Case Study: Cru Wine

Traffic increased by 3,900% in just 8 months!

Overview

Client: Cru Wine

Industry: FMCG

Location: London, UK

Project Duration: 24 Months


Cru Wine approached Market Jar and partnered with us to improve its online visibility and drive organic growth. The primary focus was to optimize their website for intent-focused keywords, aligning with Google's primary ranking factors. To attract their ideal customer.

Results, not promises

We’ve helped clients all over the world to grow their pipeline, and increase their revenue. Here’s what they had to say about working with Market Jar.

It’s time to partner with Market Jar and take your search engine results to the next level

Businesses trust Market Jar to grow online traffic and increase revenue. We don't spend long hours on reports, we focus on implementing actual changes, and you can judge us by our results.

We faced significant hurdles from the outset:

  • Numerous duplicate tracking issues complicated data analysis

  • The website's WordPress CMS posed additional optimization challenges

  • Despite suggestions to migrate to Shopify for improved e-commerce functionality, the substantial inventory of 30,000+ products made this transition cost-prohibitive.


Despite these obstacles, we persevered with a comprehensive SEO strategy focused on:


  1. Resolving tracking issues for accurate data measurement

  2. Optimizing the existing WordPress site to maximize performance

  3. Identifying and targeting high-impact keywords, particularly "wine investment"


Results

Over our 24-month relationship, we achieved unprecedented results for Cru Wines:


1. Organic Traffic

  • Before: 1,000 visitors per month

  • After: 41,000+ visitors per month


2. Customer Acquisition

  • Tripled customer base within the first 8 months

  • Achieved primarily through optimization of the high-impact keyword "wine investment".

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